Articles tagged
tracking
Tracking Quality
Custom dimensions in GA4: setting up and auditing
What are custom dimensions in GA4, how do you set them up and which mistakes does an audit find? Event- vs. user-scoped, limits and cardinality explained.
Attribution & AcquisitionUnassigned traffic in GA4: finding and fixing the causes
What does Unassigned mean in GA4 and how do you get rid of it? Causes, fix and the distinction from (not set) - with an automatic check in the GA4 Auditor.