Attribution & Acquisition
How traffic sources, gclid, referrers and cross-domain tracking are attributed correctly.
All topic clusters: deep-dives bundling blog articles and help docs.
How traffic sources, gclid, referrers and cross-domain tracking are attributed correctly.
Audits via the BigQuery export, deep data quality and comparison with the live API.
Consent Mode v2, privacy-compliant tracking and PII avoidance in your GA4 setup.
Clean purchase events, deduplication, refunds and payment referrer handling.
What the GA4 Auditor can check and how to use each section.
Event schema, session hygiene, debug workflows and user-ID setup for reliable data.